Dolomite, colors that will make you shine
You’ll shine with the subtlety of two new Dolomite paint jobs, sophisticated colors designed to enhance Magma’s sleek design.
The story behind the two new Dolomite colors has a lot to do with the history of the Giro d’Italia
AURUM presents these two new finishes for Magma model inspired by the mythical mountains of the Dolomite Alps, Dolomite Pink and Dolomite Green.
The Dolomite Alps
It is well known that the Dolomite Alps are the judges of the most beautiful race in the world, the Giro d’Italia, since it is the territory of great feats, of the purest cycling, where names like Marco Pantani, Ivan Basso or Alberto Contador have been recorded for ever. The “impossible mountains” as some call them.
The Giro is one of the three great stage tours that are held on the professional cycling calendar and in 2021 it marked a before and after for AURUM with the Eolo-Kometa Cycling Team. AURUM debuted in a grand tour with only 221 days of life, also achieving a victory on Mount Zoncolan by Lorenzo Fortunato, next to the Dolomites.
2022
Taking these premises that unite professional cycling with amateur cycling and a high performance bicycle, designed to take advantage of every watt, with these high mountain passes, the AURUM design team has got down to work to present two new finishes that enhance the virtues of Magma, giving the painting its own history and life.
Dolomite Pink & Dolomite Green: Dolomites sunset
Few moments in life awaken our senses like a sunset, a spring afternoon, in the Dolomite Alps. Every day at sunset these majestic mountains are dressed in pink and green tones, we have selected two of them so that from today they join the Magma color family:
- Carbon Black & Glacial Blue 2020
- Arctic White 2021
- Dolomite Pink & Dolomite Green 2022
Decals, two options
The customization possibilities increase with the new decals (logos and motifs on the frame and fork), the new owner of AURUM Magma can choose for the Dolomite colors the elegant brush decals or the more classic white decals.
Available now for all assemblies and frameset
These new Dolomite colors are now available for any of the complete bike combinations of Sram Red, Sram Force or Shimano Dura-Ace, Shimano Ultegra with Enve, Zipp, Lightweight or Mavic. As well as the purchase of only the frameset.
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