AURUM and the Alberto Contador Foundation join forces in support of ‘Bicis para la Vida by ŠKODA’
Cycling is much more than a sport; it can also be a tool for social change and for improving people’s quality of life. AURUM and the Alberto Contador Foundation strengthen […]
MAGMA’S COLORS – STYLE STATEMENT
AURUM stands out for the subtlety with which it selects the paint finishes for each of its products. Sophisticated colors designed to enhance the elegant designs of AURUM. The story […]
AURUM LAUNCHES NEW AGATE GREY COLOR FOR MAGMA
The new Agate Grey color, inspired by volcanic rocks and the Teide volcano, where the brand was born, is a stylish addition to the Magma’s minimalist and sophisticated design. […]
What is a gravel bike?
Cycling has always been one of the most popular sports around the world. Over the years, new forms of cycling have emerged, including pedaling over previously unimaginable terrain. This is […]
Free Ceramicspeed OSPW with your Magma Dura-Ace
The quality of a Ceramicspeed OSPW. Features. The Ceramicspeed OSPW system is a product that features several unique characteristics that set it apart from other systems on the market. Its […]
Essentia widens its color range: Polar White and Racing Red
From Magma to Essentia: high performance AURUM has transferred the incredible experience generated by the Magma model to the new Essentia, presented this summer and with great sales success. The […]
AURUM, one more year will be Co-Title Sponsor of the Gran Fondo Alberto Contador
Madrid, July 6 of 2022 AURUM, the exclusive bicycle brand created by Alberto Contador and Ivan Basso in 2020, will continue to be part of one of the best events […]
AURUM and Alberto Contador, in Chile next October at the Monumento Cardenal Samoré
AURUM and Alberto Contador, in Chile next October at the Monumento Cardenal Samoré AURUM, the exclusive bicycle brand created by Alberto Contador and Ivan Basso, is associated with one of […]
Introducing Magma Essentia
What happens when you have managed to develop an excellent product? Are you satisfied and stop here? It is an option, but not the one we have taken at AURUM […]
Dolomite, colors that will make you shine
You’ll shine with the subtlety of two new Dolomite paint jobs, sophisticated colors designed to enhance Magma’s sleek design. The story behind the two new Dolomite colors has a lot […]